Category: Medical Education

  • What is your favourite warm-up question?

    When you’re planning a medical education symposium, your biggest challenge is keeping your audience engaged: once their attention is lost, it takes a lot of effort to win them back. That’s why, on top of the top-notch scientific content, it’s worth your while to iron out all other factors of success: faculty appeal and chemistry,…

  • On the power of clinical cases in medical education

    Why do we so frequently use clinical case scenarios in satellite symposia? There’s a short and a long answer to this question. The short answer is: ‘Because they are engaging’. Yes, it’s as simple as that – the real-world* clinical cases will keep your audience’s attention for as long as the discussion continues. (* or…

  • Medical education: Addressing the shortening attention span

    The attention span of an average adult is 8.25 seconds. For reference, that’s less than a goldfish, who boasts a whole 0.75 seconds more. You are probably wondering what it means for your medical education projects? It’s definitely not good news! How do you deliver meaningful educational content when you can lose your audience after…

  • Medical Education: Speaker selection

    After the content, your speaker panel is probably the most important element of a medical education event (for example, a symposium or a webinar). 📢 So who are the best speakers and how do we find them? Are there foolproof criteria we can use to ensure an all-star speaker line-up? 📢 The short answer is…

  • Medical Education: Manels

    How frequently do we see ‘manels’ (scientific panels made up exclusively from men) in the field of biomedical sciences? Considering that the gender distribution in entry and mid-level positions is about 50:50, it’s shocking to see that in 2020s, male-only or male-dominated line-ups are so widespread. We looked at the speaker panels of the industry-sponsored…